Monday, December 5, 2016

Would You Pay $7 Million For A Ferrari LaFerrari That Wasn't Supposed To Exist?


It’s a fairly straight-forward question to ask, especially if you’re aware that a “standard” Ferrari LaFerrari costs “only” $1.4 million. Regardless of your willingness (or apprehension), some deep-pocketed fellow evidently didn’t mind shelling out $7 million for a car that Maranello built to raise funds for the victims of the deadly earthquake that rocked Central Italy back in September 2016.

The highly anticipated auction for the 500th LaFerrari took place during the Ferrari Finali Mondialia event at the Daytona International Speedway in Daytona Beach, Florida and as far as hype goes, the bidding war for the one and only LaFerrari model that can lay claim to not being part of Ferrari’s initial 499-unit production run for the hypercar was chalk full of drama.

The auction for the hypercar was handled by RM Sotheby’s and bidding took well over 10 minutes as people desperately tried to squeeze out as much of their allocated funds for the car as they could into their bids. The fact that the auction was also open to phone and absentee bids also added to the collective drama on who would end up with the sought-after hypercar. When the dust settled, the $7 million bid for the 500th LaFerrari was more than enough to hold off the competitive field, and in doing so became the most expensive 21st-century-produced vehicle in history.

Not surprisingly, Ferrari didn’t divulge the identity of the winning bidder. Not that it should, especially if the proud, new owner of the 500th LaFerrari wants to enjoy his new prized hypercar in private. The good news is that the $7 million he’s now on the hook for the limited edition LaFerrari will go to a cause that’s going to make a lot of people’s holiday season a little bit better.

Here’s to hoping that everyone, Ferrari included, got what they wanted from this record-setting auction.

Continue after the jump to read the full story.





from Top Speed http://ift.tt/2haQDyK

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