Citroën has been around since 1919, but its premium sub-brand, DS Automobiles has only been around since its announcement back in 2009 – making the brand just shy of a decade old. Since then, the brand has released a few concepts and no fewer than six individual models that include the DS 3, DS 6, two iterations of the DS 4, and two iterations of the DS 5. Now with the upcoming Geneva Auto Show, the DS brand is set to release a new SUV, aptly called the DS7.
It will fight against models like the Lexus NX, Audi Q2, and even the BMW X1 – a tall order, but not exactly unfathomable given the looks, luxury, and comfort offered by the brand’s newest SUV… uhem… Crossback. Designed with comfort and performance in mind, the DS 7 features a plug-in hybrid drivetrain that delivers some 300 ponies through all four wheels when needed. Features like DS Night Vision, DS Active Scan Suspension, DS Connected Pilot, and a pair of 12-inch screens inside are present – all of which poses a strong proposition for the competition.
There are even rumors that this newest model could, in fact, bring the Citroën brand – or at least some derivative of it – back to the U.S. for the first time in nearly three decades. Of course, word has it that its initial reentry will be trough a company called TravelCar which would help the brand introduce its newest models to the U.S. market as rental or ride-share vehicles. But, before we get too far ahead of ourselves and get too excited, that’s still some time away, and the DS7 is still headed to Geneva Motor Show. So, let’s take a better look at DS’ newest SUV and talk more about it.
Continue reading to learn more about the DS 7 Crossback.
from Top Speed http://ift.tt/2mjZj89
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